EXFAIR / EXPRESS Updated 10 Nov 2026 DE EN

Fair guide · 29 January – 2 February 2027

Exhibition stand for Ambiente

Exhibiting at Ambiente 2027 in Frankfurt? One German partner for your stand, briefed in English: fixed-price EXPRESS from €5,999 net or a custom EXFAIR build.

Ambiente 2027 at a glance
Dates29 January – 2 February 2027
VenueMesse Frankfurt
OrganiserMesse Frankfurt Exhibition GmbH
Rhythmannual
Briefing deadlineEXFAIR by 29 Nov 2026 · EXPRESS by 15 Jan 2027
Messe Frankfurt, bird’s-eye view of the entrance building and halls against the Frankfurt skyline
01 · THE FAIR

Ambiente in Frankfurt

Ambiente is the annual consumer goods fair in Frankfurt and takes place at the end of January/beginning of February alongside Christmasworld and Creativeworld. It shows tableware, kitchen and household, living and furnishing as well as gifts for buyers of all retail formats, architects and hospitality.

Exhibitors 2026 per AUMA: 3,334 of 3,703 from abroad, 78 countries; largest groups from India, China and Italy.

Figures: organiser, source ↗ · Official site: ambiente.messefrankfurt.com ↗

02 · YOUR STAND

Two ways to your stand at Ambiente

Brief us 2 to 12 months ahead for a custom EXFAIR stand or 2 to 8 weeks ahead for EXPRESS (EXFAIR by 29 Nov 2026 · EXPRESS by 15 Jan 2027). You get a first assessment within 48 h.

EXPRESS · fixed price

  • S 9–16 m² from €5,999
  • M 18–25 m² from €7,999
  • L 25–36 m² from €10,999

Net per show, incl. stand system, graphics, lighting, carpet, set-up and project management, plus logistics costs depending on the venue. Final rental price usually within 24 h.

EXFAIR · custom build

Individual

Concept and 3D visualisation first, then production, set-up, logistics and storage from one hand. Custom quote usually within 1–2 weeks. Building stands since 1987.

03 · FROM ABROAD

Exhibiting at Ambiente from outside Germany

  • Briefed in EnglishForm, email or phone: one contact for stand, graphics, logistics and exhibits at Messe Frankfurt.

  • No German VAT for companies abroadWithin the EU under the reverse-charge procedure with a valid VAT ID; the quote states the treatment.

  • Exhibits shipped, customs handledShipping your exhibits to Messe Frankfurt and customs clearance are organised together with the stand.

  • Fixed price or custom buildEXPRESS from €5,999 net per show, plus logistics costs; EXFAIR from concept and 3D visualisation to storage.

  • Venue rules checkedHall heights, floor loads, rigging and delivery windows at Messe Frankfurt are set by the venue's technical guidelines; they are checked per project before the stand is planned.

  • Getting to Messe FrankfurtFrankfurt Airport is around 15 minutes away by car; the Frankfurt (Main) Messe S-Bahn station (S3, S4, S5, S6) is on the grounds and the main station a few hundred metres away.

Country guidesEXFAIR guides per country of origin list Ambiente among the typical fairs for exhibitors from:

All 21 country guides ▸

04 · FAQ

Questions about a stand at Ambiente 2027

The fair opens on 29 January 2027. A custom EXFAIR stand needs 2 to 12 months for concept, 3D planning and production, an EXPRESS stand 2 to 8 weeks: quote within 24 hours, set-up in one day. Latest briefing dates: EXFAIR by 29 Nov 2026 · EXPRESS by 15 Jan 2027.

EXPRESS works with rental prices per show, net: S 9–16 m² from €5,999; M 18–25 m² from €7,999; L 25–36 m² from €10,999, including stand system, graphics, lighting, carpet, set-up and project management, plus logistics costs depending on the venue. A custom EXFAIR stand is quoted individually, usually within 1–2 weeks.

No. Companies based outside Germany are invoiced without German VAT, within the EU under the reverse-charge procedure, which requires a valid VAT ID. The treatment is stated in the quote.

Yes. Besides the stand, shipping your exhibits to Ambiente at Messe Frankfurt and customs clearance are organised as part of the project, so products arrive on the stand in time for the show.

Yes. At Messe Frankfurt we also build for Automechanika, Light + Building, ISH, Techtextil, among others. The overview for Frankfurt lists upcoming dates.

06 · BRIEF

First assessment within 48 h

The fair and the floor area are enough to start. You get the right path, the open points and the cost drivers.

What happens after your brief

  1. 1

    Send the key factsFair (e.g. Ambiente), space, dates, ideally with the stand type.

  2. 2

    First assessment within 48 hEXPRESS or EXFAIR, open points, cost drivers.

  3. 3

    QuoteEXPRESS rental price usually within 24 h, EXFAIR quote usually within 1–⁠2 weeks.

Prefer to talk: +49 7721 885880 or hello@exfair.de

Building stands since 1987 Hamilton, Sikla, Schubert System Elektronik, DMS

Brief by email
Stand type

Non-binding. Your mail client opens with the brief filled in, or write directly to hello@exfair.de.

Reply within 48 h Call First brief ▸